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When watching this whole nightlife and apres ski thing in Toggenburg you get the Feeling as non Insider, this Region does really want to bring up a new wind but yet still is Standing on the runway and needs a boost for all with a couple more creative young heads. Creative ideas do not cost any money and often with just basicly free stuff you could do amazing things.
But somehow here, something is going on. Their skiresort basicly is very great and nice. But somehow every village up here is cooking its own soup instead of they would stick together with doing something stunning more out of it.
This valley is one of the most beautiful valley, not just in Switzerland. Likely on whole planet earth. They got all cablecars now done...but just need a couple more smart heads recognizing up here to bring in a new wind with a couple more creative ideas.
The world needs attractions. One here is the Klangweg, which is a great idea. On top of the mountain they now got their architecture trophy Switzerland is talking about. Nightlife somehow is on the way but most places are still far away from creative to attract a load of people. But they not need to copy Austria....as there are 1000 ideas more how to do something stunning out of things and when they Google Pictures of the top ones here, making a mix with own creativity, this could be a region the world is talking about then.
It is like Daniel Bumann said with his restaurants. You need not to cook a 1000 differnent soups. Just concentrate on 1, but make it stunning then with a creative idea around. And what Daniel Bumann sometimes teaching about Restaurants you easily can scale on bars, hotels, nightclub and anything else.
Basicly it is always about the same Thing....making something unique.
Nobodoy is driving 100km car to sit in a bar where they explain, they got ice cool beer of a 100 different brands.
But we anciently have been driving 100 Kilometer car to Villa Wahnsinnn those days to find out about why this beer is served from a old bath tube. And about things you can promote then with funny pics on the web what will attract the rest of the crowd.
So go get this bathtube on a tree and crete a climber site to this tree in front of your bar to get the guys to the beer or do any other silly idea giving the world a new silly attraction and a million people will drive up there then to watch this silly thing, whatever it is.